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Online Course Like Udemy
The e-learning sector has seen phenomenal growth over the past few years and especially during the pandemic. According to statistics, the e-learning market is expected to grow to $370 billion by 2026. The growth of users, educational solutions developed and courses purchased leave no doubt that this segment is booming . In a short time, the industry has become one of the most lucrative sectors to invest in. So, if not to develop a platform for online education now, when?
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The essence of this online education platform is to provide students with an affordable yet efficient alternative to costly and time-consuming traditional education. In turn, educators have the opportunity to create courses and promote them. However, what are these reasons for creating an e-learning website if the leading giants in the segment of such solutions, such as Udemy, Coursera and edX, have already established their firm position and conquered millions of students?
Nothing can better demonstrate the flourishing of the education sector than convincing statistics. Thus, according to research conducted by PR Newswire, the e-learning market reached $226 billion in 2020 and will continue to grow at a CAGR of 8.56% during 2021-2026. Another study shows that an online course market is projected to reach approximately $25.33 billion by 2025, with a CAGR of 32.09% between 2019 and 2025. The numbers suggest that now is the best time to dissipate all doubts and consider entering this niche with a promising perspective. set up.
Organizations, educational institutions and individual individuals are eagerly switching to a new format because of the ability to access educational content anytime, anywhere and the opportunity to study at one’s own pace. This eagerness of people to try new learning methods that only grow with time is one of the reasons to jump on the fast train called digital transformation and create a solid solution that meets their needs.
One of the biggest reasons for developing an online education platform is the diversity of audiences you can target. For example, Udemy, Coursera, Skillshare cover a wide range of users including marketers, designers, writers, programmers and many others. On the other hand, platforms like Udacity and Pluralsight offer courses mainly for technology specialists, IT administrators and business professionals.
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It means that none of these platforms cover the needs of all user segments. Thus, you can develop a website like Udemy, but for a narrow target audience of a specific age range and area of specialization, for example, designers, photographers or companies that want to train their employees. It will eliminate the need to compete with market leaders and give you time to establish your business in a certain niche and grow it gradually.
Finally, one of the reasons to consider starting a MOOC platform is a significant increase in funding worldwide. For example, research shows that edtech startups in the United States raised approximately $2.2 billion in funding in 2020, marking the highest rate of investment in a single year for a e-learning industry. Inspired by the phenomenal success of Udemy, Coursera and other market leaders, investors are enthusiastically offering financial support to up-and-coming startups. Therefore, it is a good time to participate in one of the business accelerator programs and attract the attention of investors to your product.
For more information, see our article on how to start an edtech startup Comparison of e-learning platforms like Udemy, Coursera, edX and others
If you’re planning to build a website like Udemy, it’s important to explore direct and indirect competitors, analyze their business models, and understand their strengths and weaknesses. Therefore, we consider several top-tier platforms compared in the table below.
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– Marketplace business model, works as an intermediary and charges instructors a commission for each course sold (includes 3 levels of revenue sharing). – B2B model (includes different subscription plans for companies).
– freemium business model (there are free courses and students only pay for verified certificates); – buy the course model (students pay to access graded assignments); – B2B model (subscription fee for companies and organizations).
– freemium business model (students only pay for verified certificates); – collaboration agreements – B2B model for companies and organizations.
– freemium business model (students only pay for verified certificate) – premium membership; – B2B model for companies and organizations.
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The mentioned education websites are different in terms of categories of courses offered, target audience, revenue model and many other factors. However, these platforms share one important aspect, namely things that helped them thrive:
After reviewing the major market leaders, let’s review the most common features shared by all these platforms that must be implemented if you want to start a website like Coursera and be successful.
Read our article on online education trends in 2021-2022 Key features of websites like Coursera and Udemy Each e-learning platform differs in terms of functionality to some extent. However, there is a list of must-have features that ensure the learning process is comfortable and efficient. If you want to know how to build a website like Udemy, Coursera or edX, let’s explore them.
When aiming to make a website like edX, it is necessary to provide users with all the necessary tools for profile and course management (for both students and teachers), progress tracking, payment methods, and more.
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Regardless of the number of courses on your platform, students should have advanced search, course filtering, ranking and ranking system that will allow them to maneuver through all courses without being confused by uncategorized content.
The courses must be enriched with a diversity of tools that facilitate their creation, management, purchase and use.
Student Tools: Video player, course description, comment and review section, file download, lesson completion status, assignment attachment, knowledge check.
Make sure your solution has email notifications and in-platform notifications. Also, don’t forget about notifications of discounts, new courses, events. etc., this should not be too frequent and intrusive.
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The administrator must have all the necessary tools for managing users, content, notifications and mail, generating reports and viewing statistics.
Gamification elements such as achievements, points, rewards, etc. should be used not only to make the whole process more fun, but also to engage users in learning, remind them of the course they are start and stimulate their desire to complete it. .
Make sure users can easily find the solution to the difficult situation. Your platform should include FAQs, helpdesk, chat or live chat with customer service representatives or any other helper to resolve issues.
Now that we have examined the most vital features of e-learning platforms, let’s finally explore how to create a Udemy-like website.
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Creating such a versatile product can be a thorny and winding road if certain vital stages are skipped. Let’s look at the correct sequence of steps that need to be completed to make the entire journey smooth and result in a high-quality MOOC.
If you want to know how to build an online education website like Udemy, explore the stage where it all starts. At this point, you don’t need the involvement of a software vendor; therefore, it is a pure pre-development stage where you will have to test the water before starting the project. The most important aspects to consider:
At this stage, the chosen software provider comes into play. At , we can help you with the development of the e-learning platform from the first stage of its creation. In case you turn to our services with a mere idea, without specification of requirements, wireframes and previously performed BA, we offer the following services in the discovery stage:
Once the first arrangements have been made, we advise you to carry out business analyses. BA’s potential contribution to the success of the development process and project outcome is invaluable. By investing at this stage, you will be able to identify your market potential, get a detailed schedule of project development and clearer technical requirements, avoid unforeseen expenses and much more. By involving our business analysts in the project, you will get:
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Having reviewed the first stages of the development of the e-learning platform, we will proceed with the design component and the most important aspects to consider at this stage.
To ensure that your eLearning platform can replicate the success of Udemy, edX and other market leaders, thorough product design is crucial. There are certain guidelines that should be followed when aiming to build a website like Coursera so that users can have a seamless user experience and enjoy convenient learning processes.
Minimalistic, clear and concise user interface (users should not be overwhelmed or distracted by too vivid color palette and excessive images)
Simplicity (avoid overwhelming users with excessive functionality within a given building block)
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By creating a visually appealing design with great usability, you will be
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